Sunday, June 10, 2007

New Hearts on Fire Designs in our Stores


Fragrant Pendant by Hearts on Fire
Both stores have revamped and added more Hearts on fire Diamonds and Hearts on Fire Exclusive Jewelry. The pendant shown at the left is the centerpeice of the Victoria Secret / Hearts on Fire Bra. Check out all the amazing designs at:
Embrace Perfection
Amidon Jewelers is proud to be one of the few selected jewelers in the world to provide our clients with "The World's Most Perfectly Cut Diamond," The Hearts On Fire Diamond.A diamond’s cut, more than any other factor, determines how brilliantly it will shine. As The World’s Most Perfectly Cut Diamond® every Hearts On Fire shines like no other.
Only a select group of artisans world-wide have mastered the skills necessary to cut diamonds to the superlative standards set by Hearts On Fire. Proprietary technology enables these craftsmen to perfectly position, hand-polish and analyze each facet at 100x magnification – 10 times the international and industry requirements.

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